Shopify vs Wix
Shopify vs Wix for Small Business: How to Choose
Wix is a website builder that can also sell, and Shopify is a store platform that can also publish pages. We work with Shopify and do not build on Wix, so check our view against your own needs.
- Clear about our Shopify bias
- When Wix is enough
- Pricing models compared in plain words
Tell Us About Your Project
What Should Drive the Decision
Is Selling the Main Job?
A service business, a restaurant or a shop with a few items may only need a good site with payments. Wix can handle that well.
How Big Could the Catalog Get?
Shopify's tools for products, inventory, shipping and sales channels are built for a store that keeps growing. That matters more with every product you add.
How Easily Can You Leave?
Wix is a closed builder, so leaving means a rebuild of the site. A Shopify theme will not run elsewhere either, so choose with care on both.
Side by Side
Shopify prices from shopify.com/pricing, October 2026. Wix says its prices vary by location, so check wix.com/plans for yours.
| Feature | Shopify | Wix |
|---|---|---|
| Starts as | A store | A website |
| Pricing | Basic $39/mo, or $29/mo paid yearly. Grow and Advanced cost more | A free plan plus paid tiers, priced by location |
| Accepting payments | On every plan | Listed from the Core plan up |
| Third-party payment fee | 2% on Basic, less on higher plans, none with Shopify Payments | Not stated on the plans page, so check before you buy |
| Site editing | Theme editor with sections | Drag-and-drop editor |
| Strongest fit | Product businesses planning to grow | Service businesses and small catalogs |
| Do we build on it? | Yes | No |
How We Help
- A short review of your business and catalog
- A view on whether you need Shopify yet
- A monthly cost estimate for Shopify
- Shopify store setup if it fits
- A move from Wix if you have outgrown it
- Advice if Wix is enough
How to Decide
Count Products
Write down what you sell now and what you expect to sell next.
Check Selling Needs
List shipping, inventory and sales channels you need to manage.
Price Your Plan
Check the current plan price for your location on each site.
Build a Sample
Use each free trial or plan to set up one real product.
Stores We Built
A few of the Shopify stores we've designed and built. See our full portfolio
Home fragrance, DallasB's Knees Fragrance Co.(opens in a new tab)Web design and development for a candle and reed diffuser brand, with SEO, wholesale pricing and a B2B login.
Hair and skin careTe Amo Supply(opens in a new tab)Web design and development for a plant-based hair and skin care brand, with a Request a Quote page and high-converting product pages.
What Merchants Say About Our Shopify Apps
Real reviews from the Shopify App Store. They cover our apps.

Review of Add to Quote 
Review of Add to Quote 
Review of Simple Request a Quote
Frequently Asked Questions
Related Shopify Services
- Wix to ShopifyRebuild a Wix site on Shopify and move your domain the right way.
- Shopify Store SetupProducts, payments, shipping and taxes set up correctly for launch.
- Shopify Website CostWhat a Shopify store costs to build and to run.
Shopify is a trademark of Shopify Inc. Texvion is an independent company and is not affiliated with or endorsed by Shopify Inc.

