Custom Website Design
Custom Website Design for Sites That Have Outgrown a Template
Templates are fine until your site has to calculate a quote, follow your booking rules or show customers their own data. When that happens, we design and build the site around how your business works, and we will also tell you if a template would still do.
- Built around your process, not a theme
- Custom features where they pay off
- Advice when custom is overkill
Tell Us About Your Project
When Custom Is Worth It, and When It Is Overkill
The Site Has a Job to Do
Quote calculators, member areas and product configurators rarely fit a template without a stack of plugins that fight each other. This is where custom work pays for itself.
Every Change Is a Workaround
If each new page means hiding parts of a theme or pasting in code to override it, the template is costing you more than it saves.
A Brochure Site Does Not Need It
If you need a few pages of information and no special logic, custom design is overkill. A good template will do the job for far less, and we will say so.
What Custom Design Includes
- Discovery of the process the site must support
- Wireframes for the key pages and flows
- An original visual design built on your brand
- A set of reusable components
- Custom features such as calculators, portals and booking logic
- API connections to your CRM or other software
- A content editor set up for your team
- Notes on how the site is built, for whoever maintains it
How a Custom Site Comes Together
Map the Work
We walk through what users need to do on the site and what happens behind the scenes.
Wireframe
We test the structure in simple layouts, before anyone argues about colors.
Design
We create the visual system and apply it to real pages and features.
Develop
We build and test each feature with your data, then launch.
Stores We Built
A few of the Shopify stores we've designed and built. See our full portfolio
Home fragrance, DallasB's Knees Fragrance Co.(opens in a new tab)Web design and development for a candle and reed diffuser brand, with SEO, wholesale pricing and a B2B login.
Hair and skin careTe Amo Supply(opens in a new tab)Web design and development for a plant-based hair and skin care brand, with a Request a Quote page and high-converting product pages.